Signe Pierce explores how social media expand the field of the performative through showcasing everyday life in ways kindred to scripted reality shows such as Keeping Up with the Kardashians. Pierce’s Instagram reality is saturated by explosions of pink, violet, blue, green, and yellow, crafting an idealized / televised version of romance, personal relations, and metropolitan life: a marshmallow world turning toxic. In A glitch in the echo chamber of big sister's cave, Pierce installs an echo chamber, a techno-simulacrum of mediated life in which beliefs are amplified by communication and repetition. Her space is devised as an infinity vortex, an infinite mirroring of the visitor’s selfie that is eventually interrupted by the image of Pierce appearing as a "Big Sister" or a "data dominatrix," bitching herself into the other’s visual territory to rob personal data.

#socialmedia #everydaylife #sweettoxicity #echochamber #selfie #personaldata

photos: Nysos Vasilopoulos, 6th Athens Biennale 2018 ANTI